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Transforming the B2B Buyer Journey : Maximize brand value, improve conversion rates and build loyalty
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Marketing: An Introduction, Global Edition
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Principles and Practice of Marketing 10/e
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Internet Marketing Fundamentals Course
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Principles of Marketing, Global Edition
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Foundations of Marketing, 7e
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Services Marketing : Concepts, Strategies, & Cases
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Fashion Marketing : Strategies, Trends and Innovation
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Fashion Marketing : Strategies, Trends and Innovation
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Marketing Higher Education : Understanding How to Build and Promote the University Brand
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Global Marketing : Understanding Marketing in a Globalized Business Environment
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Event Success : Maximizing the Business Impact of In-person, Virtual, and Hybrid Experiences
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Music Marketing for the DIY Musician : Creating and Executing a Plan of Attack on a Low Budget
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Music Marketing for the DIY Musician : Creating and Executing a Plan of Attack on a Low Budget
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Principles of Marketing
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Marketing Management ISE
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Using Behavioral Science in Marketing : Drive Customer Action and Loyalty by Prompting Instinctive Responses
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150+ More Best Practices for B2B Marketing Success
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Fundamentals of Marketing
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Essentials of Marketing
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